ALEKSANDRA KRAJ

Art & Design Portfolio

Cardiff Metropolitan University 

In early June I was ask to work alongside of LTDU (Learning and Teaching Department) in Cardiff Metropolitan University, to re-brand the Induction Week which took place in September 2017.

The Induction week consisted of merging two campuses together (Llandaff & Cynceod) in a balanced manner and ‘dressing them up’. With Freshers’ Fayre happening on Cyncoed Campus and Met Fest in Llandaff, on two separate dates during that week.

My role was to come up with designs which were fun, engaging and representative of Cardiff Metropolitan University. Mainly working on the theme for the Met Fest.

Also I worked on ways to market Met Fest and the whole Induction through social platforms such as Instagram, Twitter and Snapchat.

 

Met Fest: Lanyard designs alongside tickets which were given to all attending students during the induction week as an invite to the festival. A very colourful, tropical and fun design which emphases on the outdoor event ; 

 

 

 

 



 

Branding across campus:

 

 



 

Social Media:

 

 



 

Further integration of the use of #cardiffmet:

 

 

 

 



 

 

 

 

 

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